3 tips for updating your Instagram profile for the holidays: Update your company profile with holiday-themed sentiment - but keep it short Your bio is the most important for mobile viewers Update your website link, if you have a holiday specific landing page.
Visual content is essential to your marketing strategy Photos are the most engaging content on the Web, with visual posts producing 650% higher engagement than text-only posts. It follows that Instagram is a great platform to engage your fans and keep them coming back for more. Using Instagram to test what resonates with your audience visually [...]
Here’s what makes the post work well: The photo is clear, well-lit, and with good framing The headline and writing inspire action: “Mother’s Day special brunch package,” “Spoil your mom” The post is brief and includes only necessary details: “special prix fixe $20 brunch menu,” “famous pecan French toast” There’s a clear call-to-action: “Book now" 5 keys [...]